“He was dressed like 1950, half drunk and hollow eyed” - The Ride by David Allan Coe
1950 is real country music inspired clothing, for the outlaw in all of us. Supporting authentic artists to reclaim our sound, 1950 Clothing Co. is for those of us who want to be unique and distinctive with country attitude.
Consumers need an alternative to the mass market, big name brands and bands that seem to appear everywhere and on everyone. No arena rock country singers, no rapping, no auto-tune; just the taste of whiskey lining a worn in saloon and passion.
It is for those of us who want to stand out with Outlaw Attitude. Our design aesthetic is inspired by Nashville… '76, not '16. Straightforward, hardworking, hard living country music… before the suits got it. That’s what we believe in – Country isn’t just what you got on but staying true to what’s inside, Outlaw country soul.
Country Music has lost its way… and we’re here to steer it back to its roots! Show your country pride.
Each shirt is inspired by a classic country music song, and a portion of our proceeds goes to supporting live, local, authentic artists. We sponsor local open mic nights, hire musicians to perform, and even hold the 1950 Sessions to interview and tape great local performances. Local musicians are what keep good country music alive, and we’re here to raise our glasses in support.
Every week, we host a #livelivelocal performance on our Facebook Page to bring you the best local country music has to offer. Always raw, and always passionate, our live concerts are just one way we give back and grow good country.
1950 Clothing represents the best red dirt, Texas country and outlaw music around. We support local artists, and local artists support us.
Wherever there’s Waylon Jennings on the jukebox, you’re not far away from 1950. You can find answers to a lot of life’s problems with authentic country music. It’s relatable, the passion, struggle, and pursuit that comes through the lyrics.
Some of the greats, Willie, Coe, Cash, Merle are still relevant 40 or 50 years after a song was released, because people can relate. We don’t want future generations to lose sight of the inspiration that real country music provides, and we’re here to take back true country sound.
Join the movement. Shop 1950.